Our Story

Born from the encounter of two women sharing the same philosophy.

It was in 2020, in the midst of lockdown, that the brand's founders, Rukiya Hamadi Lusinde and Tshibwabwa Mua Bay Kamba Amba, launched their first collection. From the outset, the aim was to rewrite the rules of a market where locals were merely consumers. In the world of Wax fabric, China, Europe, and more recently India, dictate the trends. "We wanted to create a brand that would become a player in this market, bringing 'local' added value: an African fabric, created by African women."