How do you celebrate Women's Day where you are?

International Women's Day celebrations differ significantly between Europe and Africa, particularly in Congo. In Europe, this day is often marked by bouquets given to mothers, marches, and debates on wage inequality and gender-based violence. Companies and institutions organize conferences or awareness campaigns, while some brands use it for marketing operations. However, the day remains a moment of demand rather than festive celebration.

In Congo, Women's Day is both a moment of recognition and festivities. Women often wear the official loincloth of the year, specially designed for the occasion. The focus is on valuing women in society, with official speeches and community events. In 2025, the national theme was "Congolese women at the heart of ambitions," emphasizing the essential role of women in national development.

Waxbazaar chooses solidarity for International Women's Day. Unlike brands that use it for a marketing stunt, Waxbazaar decides to mobilize in favor of Congolese women displaced in the east of the country. For the occasion, 10% of sales will be donated to NGOs committed to helping women in great difficulty.

This commitment is part of a concrete support approach, beyond mere speeches. By emphasizing solidarity rather than consumption, Waxbazaar reminds us that Women's Day is a day of celebration where one can wear the most beautiful loincloth of March 8, but also a moment of action for those who need it most.